Consider this our corner of the internet for strong opinions.

Social media changes constantly, and we spend a lot of time paying attention to what’s shifting, what people are responding to, and what might actually matter for your brand.

BNL’s blog is where we share our takes on what’s happening online, from social media marketing and digital culture to the bigger changes influencing how brands get discovered and connect with people online and offline.

Every article is written by a human, for humans. No AI-written blogs here, friends! Lyle (our incredible, long-time copywriter) writes each piece with his own perspective, research, and point of view, so what you’re reading is always original and always worth a look.

Browse the blog when you want a little more context, a fresh perspective, or a new way to think about whatever the internet is doing this week. Hopefully, you leave feeling more in the know and confident about where to put your energy. 🦄

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How the Weather Affects Social Media Standings

Did you know that the weather plays a huge role when it comes to your social media engagement? That’s right—not only does the weather account for great filler conversation, it also accounts for the number of likes and shares you may be getting! Learn more about how the weather can impact your standings in the social media world.

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social media Megan Shallow social media Megan Shallow

Can Instagram Really Boost Your Business?

BNL Media Consulting is an Instagram-forward company, so we know the benefits of using Instagram for business. We absolutely love helping businesses of all sizes thrive on this platform. So, today, we wanted to take you behind the scenes and let you know how you can use Instagram to boost your business in 2021!

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Megan Shallow Megan Shallow

5 Steps to Growing Your Social Media Strategy

In order to stay ahead of the social media curve, it’s vital to refine and revisit that strategy so you can lead the pack rather than get lost in the flock! Read on to find out some effective things you can add to your social media strategy.

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marketing Megan Shallow marketing Megan Shallow

Here's Why Your Company Needs a Podcast in 2021

Do you listen to podcasts? Or are you told that you need to listen to a certain one all the time by a friend? Podcasts are a way that you can continue your education and passion in different areas. Here’s 4 reasons why you need to add podcasting to your business model this year.

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social media Megan Shallow social media Megan Shallow

What Makes BNL Different from other Marketing Agencies

We always post about how BNL is different from other marketing agencies. We are unicorns in the social media management world after all. But, we’ve never really dived into the depths of how. We wanted to share a little about the BNL story and what makes us the best choice when it comes to social media management.

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social media Megan Shallow social media Megan Shallow

7 Benefits of Hiring a Social Media Management Team

Social media success takes a lot of time, commitment, strategy, and daily engagement. Hiring a team of professionals allows you to focus on the bigger business picture while knowing that your social media will be taken care of! In this article, we’re going to discuss 7 benefits of hiring a social media management team.

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