Who are the people behind BNL? Your Social Media Unicorns, of course!
BNL wouldn’t be able to work its magic without the incredible team that holds it all together. Now, let us tell our story, so you can trust us with yours.
MEET OUR FOUNDER, MEGAN
Owner and Lead Social Media Unicorn
BNL Media Consulting
Vancouver, BC
BNL was born out of Megan’s love for all things local.
Starting a social media management agency wasn’t the plan. Megan’s background is actually in psychology, and her Honours thesis explored how digital communication was shaping the way young adults start and maintain relationships. Before she even knew what it could become, BNL began taking shape in her mind. Long before BNL was a business, Megan was already fascinated by the way people connect.
She thought she was going to go do her PhD and become a professor… but the universe had other plans! Her path started with staying in Kelowna after graduating university, a serious case of homesickness, and an unexpected craving for community. She didn’t know a soul in her new city, but the moment she started visiting using Instagram to discover local small businesses and events, she found what she’d been looking for: community.
Those early conversations with small business owners made her feel connected to something bigger than herself, long before BNL was born.
A little detour to Thailand…
A couple years later, still searching for her purpose, Megan took a spiritually intense trip to Thailand’s Full Moon Island. (Ask her about it sometime. She loves telling that story.) All we’ll say here is that it changed the course of her career and life forever.
Back home in Canada, the pieces started falling into place. An acquaintance of hers spotted something in her personal social feed and encouraged her to start posting and writing more. Not long after, she manifested a role at a fast-growing startup specializing in Facebook advertising.
Those relationships, experiences, and a lot of curiosity eventually led her to build BNL. To hear her whole story tune into episode 1-6 of season 1 on Megan’s Podcast.
So…How did BNL become the creative agency it is today?
Psychology Thesis → Becoming an Entrepreneur in Kelowna → Finding Local Community → Social Media Marketing → BNL → Moving Back Home to Vancouver → Building a Full Creative Agency
What started as one person managing a bunch of social media accounts…
is now a full-on, social media-driven, creative marketing agency. Today, BNL is a team of passionate, ridiculously talented digital creatives: as Megan calls them, the unicorns of BNL!
As BNL grew, the team did too. The right people found their way in, drawn to the kind of collaborative space where good ideas are taken seriously and creativity has room to become something bigger.
That growth has opened doors to a lot of new rooms, too. Megan has spoken at conferences with organizations like the Board of Trade, CSMPS and Internet Masterminds, and as a guest speaker at BCIT, Okanagan College and UBC. She’s also been featured in a handful of Hootsuite articles and, very casually, has a TEDx talk under her belt talking about the trajectory of social media careers.
What began as one person parked behind a screen, managing social accounts in the attic of a heritage home, has grown into something much bigger: a creative agency, a team, and a point of view that now gets shared in classrooms, on stages, and across the industry.
Meet our Unicorns
BNL has grown into a team of wildly talented humans who bring their own perspective, strengths, and creative instincts to the work. These are the people shaping ideas, bringing clients’ gifts to life, keeping projects moving, making things beautiful, and bringing the BNL universe to life behind the scenes. Meet the unicorns of BNL!
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Tayne McKay
Administrative Director &
Lead Unicorn WranglerTayne is the calm in the middle of everything. She is one of those rare people who can truly do it all, with the life experience, professional experience, and genuine care to back it up.
Her level of customer care is unmatched. She supports our clients across the technical, strategic, and day-to-day details that help keep everything moving and make sure they are winning in the digital space. At the same time, she is just as dedicated to supporting our unicorns behind the scenes, keeping the team organized, grounded, and moving in the same direction.
She is somehow always a few steps ahead, anticipating what is needed before anyone has to ask. Tayne truly is the backbone of so much of what we do and the person helping hold all the moving pieces together.
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Kimberly Mamchur
Lead Social Media Strategist
Kim is our extroverted wonder, content creation genius, and resident photography enthusiast. Marketing is very clearly what she was born to do.
She has a knack for seeing what a brand could be doing differently and where the real opportunity lives. There is no rabbit hole she will not dive down in pursuit of the perfect strategy, hook, trend, or next content idea. She brings a thoughtful strategic lens to everything she does without ever losing the human side of marketing.
A Kwantlen Polytechnic University graduate with a Bachelor of Business Administration in Marketing Management, Kim combines strong marketing fundamentals with creativity, curiosity, and an instinct for what will actually connect with people.
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Savi Suazo
Lead Graphic Designer
Savi brings ideas to life through incredible visuals for both our clients and BNL’s own social channels. Her work is deeply intuitive, giving each brand a distinct visual presence that feels polished, creative, and completely its own.
Her creative instinct is honestly wild. There is no niche or brand that has stumped her yet. She is always willing to do the research, dive into the details, and understand what makes a brand feel like itself so the final creative direction feels truly aligned.
A Graphic Design graduate from the Visual College of Art and Design, Savi also holds a diploma in Business and Digital Marketing Management from CDI College. That combination of creative training and marketing knowledge gives her the ability to create work that is not only beautiful, but strategically aligned too.
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Lyle Hendriks
Lead Copywriter
Lyle knows how to find the words that make a brand sound unmistakably like itself. He gets to the heart of what needs to be said, then turns the bigger idea into copy people actually want to read, connect with, and remember. His strong keyword and search experience adds another strategic layer, helping every piece of copy work even harder.
Now living in Montreal but born and raised in Vancouver, Lyle brings a unique perspective shaped by both coasts. A University of Victoria graduate with a degree in Creative Writing, his love of language, storytelling, and thoughtful communication shines through in everything he does.
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Hannah Arntorp
Social Media Strategist + Podcast Production Lead
Hannah lives in the day-to-day world of our clients’ social media, making sure the strategy actually comes to life once it leaves the planning doc. She keeps a close eye on what’s happening, what’s resonating, and where there’s room to make things even better.
A Simon Fraser University graduate with a degree in Communications, Hannah brings both strategy and a strong understanding of how people connect, communicate, and engage. An avid reader and live music enthusiast, she stays closely connected to what people are talking about, feeling, and experiencing in the real world, then brings that same awareness and energy online for every client she works with.
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Paola Cuautle
Social Media Strategist + Email Marketing Lead
Paola is part of the behind-the-scenes rhythm that keeps our clients’ social media moving. She brings care to the everyday work and helps make sure the ideas we dream up actually make their way out into the world. Her attention to detail and ability to build community make her an amazing asset to any client she works with. She has a love for writing, a knack for account growth, and a keen eye for the little details that make every piece of content feel polished and aligned with her clients’ unique voices.
Paola has pursued her education at City University of Seattle and Fielding Graduate University.
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Adella Teja
Social Media Assistant
Adella is part of the team that helps bring our clients’ social media strategies to life. As a Social Media Assistant, she supports the day-to-day work that keeps content organized, creative ideas moving, and our clients’ online presence growing. Her contributions help ensure the little details come together to create a consistent and engaging experience for every brand.
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Katrina Andresen
SMS Assistant
Katrina has been working in social media since 2017 and is always ready to jump in wherever she’s needed. As an SMS Assistant, she brings years of experience to the behind-the-scenes work that keeps projects moving and helps get things across the finish line. Whether she’s tackling a task, supporting the team, or helping meet a deadline, she’s always ready to make things happen.
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Ena Krdzalic
Content Creator
Ena helps turn brand ideas into content that feels made for social, rather than simply made to fill a feed. She brings a creative eye to the process and knows how to make an idea translate on screen in a way that feels natural, engaging, and true to each brand. From finding the right visual direction to bringing creative concepts to life, she understands how to make content feel intentional while still fitting the way people actually use and enjoy social media. -

Jasmine Bayani
Systems Queen
Jasmine is the brain behind the systems and tools that keep BNL running smoothly. She has a gift for making complicated things feel simple, creating the kind of structure that lets the rest of the team stay in their creative zone. From organizing workflows to finding smarter ways to get things done, she brings a thoughtful, solutions-focused approach to everything she touches. Her ability to connect the dots, streamline processes, and keep the moving pieces organized helps create a strong foundation for the team to do what they do best. -

Tori Lodge
SMS Assistant + Content Creator Manager
Tori helps keep our clients’ social media moving from plan to post, along with managing content creators and helping bring their work to life. She jumps into the everyday work wherever she’s needed, making sure great ideas don’t just sit in a content calendar waiting to see the light of day. From keeping projects organized to helping content move through the process, she brings a hands-on approach that keeps things moving behind the scenes.
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Melina Moonesawmy
Content Creator
Melina takes the ideas we dream up and helps bring them to life on screen with amazing video editing skills. She creates content that feels at home on social, capturing the personality of a brand in a way people actually want to stop and watch. With a creative eye for pacing, visuals, and storytelling, she helps turn raw footage and big ideas into polished content that feels natural in the feed. Her work helps brands show up in ways that feel engaging, intentional, and true to who they are.
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Nandini Sood
Social Media Assistant
Nandini helps take care of the everyday work that keeps our clients showing up consistently online. She’s there in the space between the big idea and hitting publish, making sure the details don’t get lost along the way. From keeping things organized to helping content move smoothly through the process, she plays an important role in making sure everything comes together as it should. No detail is lost when Nandini is on the case!
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Don Peña
Podcast Assistant
Don is part of the behind-the-scenes magic that takes a podcast from recording to ready-to-listen. He helps each episode make its way through production so the conversation can stay where it belongs: front and center. By supporting the process that happens between recording and release, he helps turn each conversation into a finished episode listeners can enjoy. His work helps keep the moving pieces on track, making sure the stories, ideas, and conversations at the heart of every episode get their moment to shine.
SEE THE MAGIC WE’VE BEEN MAKING
The best work happens when there’s trust and enough room to really get to know each other. That’s what allows us to understand your brand beyond the surface, get a feel for where you’re headed, and follow the ideas that have the most potential.
When that connection is there, the work gets stronger. The strategy feels more natural, the creative feels more like you, and everything starts to click in a way that takes some serious pressure off of you.
In other words, that’s usually where the magic happens. ✨
Browse a few of our client case studies and see what that looks like in practice.